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Our Ethos

MIJA means “my daughter”

in Spanish and is colloquial for “mi hija.”

MIJA used in everyday conversation as a term of endearment. As a female-founded business, it also speaks to our universal experience of women sharing traditions through the generations. We love the casualness, sincerity, and intimacy of the name and it reminds us of youth, family, love, and bliss, which is what we want all MIJA products to inspire and feel in people.


Our Ethos

MIJA believes that the key to wellness from within is also promoting wellness within the world. We are cruelty-free, which means we never test on animals nor work with labs that would conduct animal testing.

The ingredients we use are sourced from fair-practice, ethical, and sustainable growers that also benefit the Earth and global communities.

We use carbon-neutral labels, shipping and product boxes made from FSC-certified, recyclable paper stock. FSC-certification means the box stock is sourced in an environmentally-friendly and socially-responsible manner. Our packing material is recyclable and bio-degradable. The shipping peanuts will decompose entirely in water. Our glass jars are reusable and recyclable, while our labels, including the ink, are biodegradable and recyclable.