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Nutrition · Skin + hair · Transdermal wellness

About MIJA

Wellness, considered from every angle.

MIJA creates intelligent, practitioner-led formulas for the whole body. Across daily nutrition, skin and hair care, and transdermal wellness, each format is chosen for its distinct purpose and place in real life.

One body. Multiple forms.

The right support does not always arrive the same way.

MIJA works across formats because wellness is interconnected. The delivery changes according to the purpose: concentrated whole-food nutrition, direct topical mineral use, or lipid-rich care for skin, scalp, and hair.

01Nutrition

From within

Whole-food superfoods and nutrient systems designed to support multiple major functions at once.

02Transdermal

Through the skin

Targeted mineral support in a direct, approachable format that fits naturally into real routines.

03Skin + hair

Across the surface

Clinically studied actives and nutrient-rich oils for renewal, barrier support, scalp, and hair.

The MIJA standard

Intelligence in every decision.

The difference is not an overwhelming ingredient count. It is knowing what belongs in a formula, why it is there, and how the complete product should work in daily life.

01

Practice before trend

Formulation begins with practitioner insight and real-world patterns—not the ingredient of the moment.
02

Every ingredient earns its place

Ingredients are chosen for a meaningful role within the complete formula, never simply to expand the marketing story.
03

Whole plants + modern actives

Nutrient-dense whole foods and botanicals work alongside clinically studied forms where they improve performance.
04

The right format for the job

Powder, oil, or spray: delivery follows the product’s purpose and the way people will actually use it.

From practice to product

Built from what people actually need.

MIJA began with registered dietitian nutritionist Sarah Koszyk’s decades of work with real clients. That experience created a real-world understanding of how nutrition, lifestyle, and daily habits intersect—and where the wellness industry too often favors excess, novelty, or label decoration over intelligent formulation.

Today, that practitioner foundation extends across nutrition, topical care, and purposeful delivery systems designed around the whole body.

FoundedCalifornia, 2018
FormulationPractitioner-led and purpose-built
PerspectiveWhole-body wellness across categories

Behind MIJA

We wrote the book on nutrition and wellness.

Where practitioner insight becomes product intelligence.

Sarah Koszyk

Co-Founder · Chief Formulator

Sarah Koszyk

MA, RDN · Registered Dietitian Nutritionist

Sarah Koszyk, MA, RDN, brings the judgment of a practitioner who has spent her career distinguishing what is meaningful from what simply makes a compelling label. Her standards guide how MIJA evaluates ingredients, formulation, delivery, and the role each product should play in daily life.

Sarah brings decades of nutrition practice, supplement evaluation, clinical perspective, and direct work with Silicon Valley executives, professional athletes, and clients seeking practical, sustainable wellness.

Authority + accolades

A foundation you can verify.

Professional credentials, independent editorial coverage, and industry accolades support the standards behind MIJA.

01

Dietitian-led expertise

MIJA’s formulation perspective is grounded in advanced nutrition education, professional practice, and years of evaluating how wellness products perform beyond their labels.

Sarah Koszyk, MA, RDN
02

Recognized professional practice

Sarah received the Excellence in Private Practice, Business or Communications Award from the California Academy of Nutrition and Dietetics.

California Academy of Nutrition and Dietetics · 2017
03

Multi-year Best Greens Powder

Superstar has received repeat independent editorial validation for the intelligence and thought behind its complete superfood formula.

Eat This, Not That!
Vogue
Eat This, Not That!
The Zoe Report
C Magazine
The Quality Edit

The MIJA collection

Whole-body wellness, four ways.

Each formula stands on its own. Together, they reflect one connected approach to how the body is nourished, replenished, and cared for.

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The full collection

Explore MIJA

Intelligent wellness belongs in real life.

Discover formulas designed with purpose, supported by expertise, and made to become part of the way you care for yourself every day.